Sales Manager at Stratostaff
Job Description
Role Purpose
To drive sustainable sales growth and market expansion across Central & Eastern Africa by leveraging technical expertise, building strong customer and distributor relationships, and executing strategic sales initiatives within the F&B components and spare parts sector.
Key Accountabilities
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Deliver sales targets (revenue, profitability, and market share)
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Develop and retain key customer accounts while expanding into new markets
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Identify and convert new business opportunities across the region
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Build, manage, and grow distributor partnerships
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Provide technical sales support, product demonstrations, and training
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Execute regional sales strategies aligned with overall business objectives
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Maintain accurate sales pipeline, forecasting, and reporting through CRM tools
Key Competencies
1. Technical & Commercial Acumen
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Strong understanding of F&B equipment, components, and applications
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Ability to translate technical specifications into business value for customers
2. Sales & Business Development
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Demonstrated ability to prospect, develop, and close new business
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Strong pipeline management and results-driven approach to sales targets
3. Strategic Thinking
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Identifies market opportunities, customer trends, and competitive positioning
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Aligns regional sales execution with broader business strategy
4. Customer Focus & Relationship Management
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Builds long-term, trust-based relationships with customers and distributors
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Delivers high levels of customer satisfaction and retention
5. Influencing & Negotiation
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Strong ability to influence decision-makers and close complex deals
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Skilled in managing multiple stakeholders across different markets
6. Communication & Presentation
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Confident in delivering technical presentations, product demonstrations, and training
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Communicates effectively across technical and non-technical audiences
7. Execution & Results Orientation
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Highly proactive, self-driven, and accountable for performance
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Delivers results in dynamic and sometimes ambiguous environments
8. Adaptability & Resilience
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Thrives in a multi-country, multicultural environment
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Demonstrates flexibility and resilience in high-pressure situations
9. Professionalism & Integrity
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Treats all customers, partners, and colleagues with dignity, respect, and courtesy
Upholds strong ethical standards and corporate values
https://onnetpulse.com/jobs/stratostaff-sales-manager-central-and-eastern-africa-fandb-components-and-spare-parts
