Category: Digital Marketing
Salary: KSh 40,000 per month
Employment Type: Full-Time
Job Description
The Email Marketing Specialist will plan, create, execute, and monitor email marketing campaigns designed to attract, engage, and retain customers.
Key Responsibilities
- Develop email marketing campaigns.
- Write engaging email content.
- Manage subscriber lists.
- Segment audiences.
- Schedule email campaigns.
- Monitor campaign performance.
- Conduct campaign testing.
- Prepare performance reports.
Requirements
- Strong written communication skills.
- Knowledge of email marketing platforms.
- Understanding of email marketing metrics.
- Basic digital marketing knowledge.
- Good attention to detail.
- Creative and analytical thinking.
Skills
Email Marketing, Copywriting, Campaign Management, CRM, Analytics, Digital Marketing, Audience Segmentation.